U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the nonprofit governing body for the sport of polo in the United States.
Dresstail took the art direction of U.S. Polo Assn.’s italian office in 2013 to style the localized womenswear collection.
Designing for USPA is challenging as we have to create a family-feeling with the US market’s collections while styling clothes for italian customers.